About
Who
Leo Guinan. Lancaster, Ohio. I help small businesses figure out what AI actually does for them — and more importantly, what it doesn't.
This site is my public notebook. Free guides, no affiliate links, no sponsors. If something costs money, I say so. If it's hype, I say that too.
Why Lancaster
Because Main Street businesses get sold AI by people who've never run one. The tools are real, the savings are real, but nobody's explaining it in plain English without a sales pitch at the end.
I'm fixing that, one guide at a time.
The deeper work
AI for Lancaster is one surface of a bigger project. If you've read the guides and want to go further, here's what else I'm building:
GitHub
Open source tools, experiments, and code.
Twitter/X
Real-time thoughts, builds, and observations.
gut-driven-gut (Paper)
Entropy conservation in biological oscillatory systems. Three independent convergences on the same 6-octave recursive hierarchy.
Rabbit Hole
What I'm currently exploring. Links, thoughts, and unfinished ideas.
Track record
I'm wrong more than I'm right. I publish my predictions before outcomes and document the misses with the same weight as the hits. That's the only way the hits mean anything.
If you want someone who's always right, look elsewhere. If you want someone who's honest about being wrong and building systems to close the gap — that's here.